More than 1000 former restaurants of US fast-food chain to be taken over by as yet unnamed brand.
Critics of the new logo have pointed out its similarity to that of the Marriott hotel chain, which operates in Russia. One person on social media described it as “the Marriott hotel logo crossed with the flag of Bangladesh”. Then it was seen as a potent symbol of the opening up of the old Soviet economy to western companies, but now more than 1,000 former McDonald’s restaurants in Russia will be part of a new chain, partly as a result of western sanctions on economic activity with Russia. The replacement for McDonald’s in Russia has unveiled its new logo, ahead of a grand reopening on Sunday. The reopening is timed to coincide with Russia Day, celebrating the country’s independence, at the very same location in Moscow’s Pushkin Square where McDonald’s first opened in Russia in 1990.
McDonald's withdrew from Russia - after more than three decades of trading there - over the war in Ukraine, becoming one of the largest global brands to ...
Sistema PBO took over the management of former McDonald's restaurants after the company withdrew from Russia over the Ukraine war. The fast-food chain to replace McDonald's in Russia has unveiled its new logo ahead of restaurants reopening on Sunday. McDonald's withdrew from Russia - after more than three decades of trading there - over the war in Ukraine, becoming one of the largest global brands to exit the country.
Former McDonald's restaurants set to reopen under new branding and ownership in Russia. Restaurant logo china. The logo reportedly represents two sticks of ...
They can operate in peace,” TASS quoted the source as saying. “This is the flag of our country,” one user said on Facebook while it also showed an emoticon with the flag. McDonald’s last month said it was selling its restaurants in Russia to one of its local licensees, Alexander Govor. The deal marked one of the most high-profile business departures since Russia sent tens of thousands of troops into Ukraine on February 24.
Sistema PBO, the company that now manages the Russian business previously owned by McDonald's, unveiled the firm's new logo as it prepares to reopen some ...
McDonald's opening its first restaurant in January 1990 was seen as a defining moment at the end of the Cold War. The US fast food giant confirmed it would be ...
In May, it announced that it was leaving the country due to the "humanitarian crisis" and "unpredictable operating environment" caused by the war in Ukraine. The franchise has been bought over by Siberian businessman Alexander Govor who operated 25 of the fast food restaurants prior to the war in Ukraine. The new franchise has released its logo in the run up to its grand re-opening.
Domestic Russian company Uncle Vanya was awarded 500m rubles or 65 crores (£3.7m) by the authorities to replace the international outlet within the country.
The logo of the Russia’s Uncle Vanya, whose domestic chains may replace at least 250 McDonald’s restaurants in the Russian capital, is bearing similarity to American McDonald’s own branding. US based fast food chain popular worldwide McDonalds had launched its first outlet in the then-Soviet Union in Moscow’s Pushkin Square in January 1990. Moscow essentially legalized patent takeover of the brands affiliated with “unfriendly” countries. Russia’s Sistema PBO company managing the American fast food brand McDonald's chain after the outlet pulled out of Moscow in response to Russia’s war in Ukraine debuted its new restaurants with a near identical logo on June 9. At a presser, Russia’s Ministry of Economic Development clarified that Russian government was lifting restrictions on trademarks for “foreign companies” that pulled out their businesses from the country. Uncle Vanya franchise filed for the registration with the Russian authorities last week, but what caught the attention of the Americans and the social media users was the Russian franchise’s new logo modelled on the cyrillic “B” that implies “V” in Russian representing Uncle Vanya.
The new chain will replace McDonald's, which pulled out of Russia as a result of the country's invasion of Ukraine.
The chain was forced into a rebrand after McDonald’s announced in May that it was permanently pulling out of Russia and selling off its 847 locations across the country as a result of Russia’s invasion of Ukraine. The decision ended McDonald’s 30-year tenure in the country. The fast-food giant was among dozens of Western companies, including Coca-Cola, KFC and Pizza Hut, that stopped doing business in Russia soon after the war started. The logo for the as-yet-unnamed chain resembles a beef patty next to two french fries.
The Russian fast-food restaurant that has taken over McDonald's outlets in the country has unveiled its logo, a stylized burger and fries in the shape of an "M.
The new name for the new restaurant chain has not been revealed. The Russian news outlet RBC reported that the company submitted a list of names including "Fun and Tasty" and "The Same One," citing documents filed with Russia's patent office. McDonald's announced in May that it was leaving Russia after 32 years in the country, citing Russia's invasion of Ukraine, and saying that doing business in the country "is no longer tenable, nor is it consistent with McDonald's values."
McDonald's suspended operations in March before confirming its withdrawal in May.
Following Russia’s invasion of Ukraine, McDonald’s suspended operations in the state in March, before confirming its withdrawal in May. The fast-food chain’s new logo features a two orange lines and a red dot in front of a green background, said to represent chips and a burger. he fast-food chain replacing McDonald’s in Russia has unveiled its new logo ahead of the opening of its first restaurants.
McDonald's is looking to sell off its Russian properties to a new, local franchise.
Reuters says that locations will begin to reopen with the new branding on Sunday—Russia Day. The Guardian, citing Russian state-owned news source RIA Novosti, says that the new chain was rumored to be named “My Burger,” but RIA Novosti later learned that this was a placeholder name. As the popular western fast food chain exits Russia, Reuters reports that new ownership will repurpose old McDonald’s brick-and-mortars as a new version of the restaurant franchise that will open across the country.
The company replacing McDonald's in Russia following the American fast food giant's withdrawal from the country has unveiled its new logo.
The shapes are supposed to represent a burger and chips, the staples of its business. The first fifteen rebranded restaurants are expected to open in Moscow this weekend. The business was bought for an undisclosed sum by Alexander Govor, a businessman who had previously been one of the company’s franchise partners.
McDonald's iconic 'Golden Arches' have been taken down in Moscow and St Petersburg in preparation for the launch, making way for a new logo comprised of 'a ...
They can operate in peace,' TASS quoted the source as saying. The design drew some incredulity on social media, with users speculating the new logo looks like a rip-off of the branding from hotel chain Marriott (L) and Asian fast-food chain MOS burger (R) Traces of the dismantled signage are seen on the facade of a McDonald's restaurant in Saint Petersburg A new logo comprising 'two fries and a hamburger patty' against a green background has been revealed ahead of the launch but the chain's name has not yet been announced The design drew some criticism on social media, with users observing that the new logo bears a striking similarity to that of hotel chain Marriott and Asian burger chain MOS burger. McDonald's iconic 'Golden Arches' have been taken down at sites in Moscow and St Petersburg in preparation for the launch, making way for a new logo comprised of 'a burger and fries' on a green background.
The iconic Golden Arches have been replaced with two bold orange backslashes and a red circle, representing a tiny burger and a pair of large fries.
You may click on “Your Choices” below to learn about and use cookie management tools to limit use of cookies when you visit NPR’s sites. If you click “Agree and Continue” below, you acknowledge that your cookie choices in those tools will be respected and that you otherwise agree to the use of cookies on NPR’s sites. NPR’s sites use cookies, similar tracking and storage technologies, and information about the device you use to access our sites (together, “cookies”) to enhance your viewing, listening and user experience, personalize content, personalize messages from NPR’s sponsors, provide social media features, and analyze NPR’s traffic.
Russian McDonald's restaurants are about to relaunch under a new name and logo after the American company completely pulled out of the country over its war on ...
Meanwhile, the new name of the rebranded McDonald’s restaurants in Russia has been kept secret. Another 11 locations in Moscow will open the same day, as well as three in the towns of Odintsovo, Reutov and Khimki, reported TASS News. The relaunch is set to start June 12, just days after workers removed the iconic golden arches from Russian locations.