Las Vegas Strip

2022 - 8 - 13

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Image courtesy of "TheStreet"

Foxwoods Brings Las Vegas Strip, Disney-Style Fun to East Coast (TheStreet)

The destination resort has moved beyond its casino roots to someplace designed to entertain the whole family.

Guyot: We continue to look at opportunities, we just opened the Foxwoods El San Juan at the Fairmont El San Juan in Puerto Rico. That was really the first venture that we've taken to expand the Foxwoods brand. And the only way to do that is to make sure that there's value in your resort and what you're offering. And it's important for us not only to differentiate ourselves from them, but also the other major players that are now in the market. And as I mentioned, with some of the richest rewards programs and reinvestment in the nation. Guyot: The loyalty programs in the northeast, and specifically in Connecticut, are very aggressive and some of the richest programs in the nation. And in a very congested market, we have to continue to evolve, because everyone is trying similar tactics. And so the whole goal is to get that incremental visit. I go to Vegas a lot, because Caesars gives me free rooms, and at the moment, gives you lots of stuff because they're obviously pushing very hard. So it's hard for us to say it's that one thing, like the increase in flight costs that are impacting us, or that increase in flight costs is kind of keeping people more regional. And so when you look at the Las Vegas Strip, you have all of these different casinos that all have different experiences, but then you have one-offs in between -- that aren't necessarily owned by casino operators and that have different amenities. I think at the end of the day, what we believe is that being a regional integrated resort destination, people are going to decide to drive 90 minutes, versus spending $500 on a flight or taking three flights to get somewhere. So we continue to look and review the analytics of where our visitation is coming from, both from a player perspective and a mass market perspective, to try to get as many insights as possible, but it's very difficult.

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