Southampton FC

The Future of Football challenge is open to innovative companies ready to shape and test their solutions for updated football experiences in either the ...

XB Net is now a key product of 1/ST Content, the innovative operating group for 1/ST’s media and content companies. Franco De Gabriele, Chief Commercial Officer at National Lottery plc, added: “We are delighted to have concluded this agreement with XB NET” as through this agreement IZIBET, which since 5th July 2022, has become the official sports betting brand of the National Lottery, will offer the most comprehensive horse and dog racing betting services in Malta, comparable to the rich offering provided by leading international betting providers. It is a member of the WLA and offers multiple products including lottery games, lottery tickets and sports betting with more than 7,700 nationwide sales points. This partnership adds more muscle to our strategy of selecting the right brands across key international territories, helping to grow the sport and return the value to racing’s stakeholders. It retains a sought-after ability to offer players both pari-mutuel and intelligible fixed-odds in lockstep, which it does outside of the United States. IZIBET’s diligent and innovative team give us the confidence to evolve and expand this collaboration as 2023 unfolds.” Sport Republic, the owner of Southampton Football Club is a London-based investment firm in the sports and entertainment industry. “This programme is designed to push boundaries, to bring together a spectrum of solutions from startups around the globe. Yolo Group is the managing partner for the Future of Football challenge. We are continuously seeking the most innovative sports tech companies to join our portfolio and leveraging our clubs to drive growth and achieve digital transformation. We’re excited to see programme participants create the future of football” said Sarah Batters, Director of Marketing and Partnerships as SFC. In spirit with its values of innovation and doing things differently, Southampton FC will offer a 4-week virtual programme — powered by Sport Republic and Yolo Group — to create opportunities and break away from conventional methods.