UCL

Virgin Media Secures UCL Rights in Ireland Through 2026-27

Virgin Media has secured rights to broadcast 166 UCL games per season for the next three years in Ireland.

Virgin Media in Ireland has secured the lucrative rights to broadcast 166 UEFA Champions League games per season up to 2026-27. This deal solidifies their position as a key player in the sports broadcasting arena, offering Irish fans extensive coverage of the premier European football competition. With the agreement spanning three campaigns, football enthusiasts can look forward to uninterrupted access to top-tier UCL matches on commercial free-to-air TV.

The move by Virgin Media demonstrates a strategic commitment to delivering premium sports content to viewers across Ireland. By securing exclusive rights to a significant number of UCL games each season, the broadcaster aims to enhance the viewing experience for football fans nationwide. This development is set to elevate the network's status in the sports broadcasting industry, potentially attracting a larger audience and reinforcing its foothold in the competitive media landscape.

Furthermore, this extended partnership signals a long-term investment by Virgin Media in promoting European football in Ireland. The multi-year agreement not only benefits the broadcaster but also enriches the sports culture in the country, allowing fans to engage with top-tier football action on a regular basis. It underscores the broadcaster's dedication to providing comprehensive sports coverage and highlights their ongoing commitment to offering premium content to viewers.

In conclusion, Virgin Media's retention of UCL rights in Ireland through 2026-27 is a significant milestone that underscores their dedication to sports broadcasting excellence. The deal paves the way for an enhanced viewing experience, bringing the excitement of European football to Irish households. With an extensive lineup of UCL matches set to be broadcast, fans can anticipate a thrilling journey through the prestigious competition in the coming years.