Pepsi

Pepsi’s Pizza Pursuit: A Hilarious Chase for Free Food!

Did you ever think Pepsi cars would be chasing pizza delivery drivers? Well, buckle up, because this digital twist on pizza night is bound to tickle your taste buds!

Pepsi is on a roll—quite literally! In a quirky and exhilarating new digital campaign, Pepsi has teamed up with DoorDash to chase after pizza delivery drivers. Yes, you heard that right! Imagine the sight of sleek Pepsi delivery cars dashing down the streets in hot pursuit of pizza boxes, all to highlight the ultimate food pairing. To make things even sweeter, the campaign promises free pizza for those who buy Pepsi bottles along with a minimum food order. Sounds like the perfect Friday night plan!

This campaign not only adds an exciting twist to your standard Friday night pizza ritual (which, fun fact, accounts for nearly 43% of all pizza orders), but it also reinforces the age-old debate of whether you should sip your fizzy drink alongside a cheesy pie. What better way to celebrate the weekend than with a side of adrenaline and a slice of pepperoni? Little Caesars, Papa John’s, Pizza Hut, and Marco’s Pizza are all on board to dish out the goodies, ensuring that no pizza lover will be left behind.

Pepsi's creative forces at BBDO are making waves in commercial content, pushing their idea that every pizza deserves a refreshingly chilled Pepsi. The campaign's playful approach not only has consumers laughing but also positions Pepsi as an essential part of every pizza party. The thrill of the chase is on, and we can’t help but wonder if the Pepsi delivery cars will make it to the finish line before the pizza drivers.

As the campaign gains traction, one thing's for sure: it’s going to be a wild ride for pizza fans this weekend! So grab your friends, place your orders, and prepare for an exciting night—who knows, you might just get chased by a delivery car or two!

Fun fact: Did you know that globally, pizza markets topped an impressive USD 145 billion in revenue last year? And here’s another slice of trivia for you: The first-ever pizza delivery service started in 1889 with a Neapolitan pizzaiolo who sent pizzas to the Italian royal palace! Who knew ordering pizza could come with such historical flair?